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Salesforce Analytics Cloud: The Essentials You Need to Know
Satish Reddy

Recently, there has been a great deal of discussion about harnessing the power of big data and using analytics to further the goals of businesses. The problem is that it…

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5 Critical Mistakes You Must Avoid to Ensure Salesforce Adoption
Satish Reddy

Joe Doe, the sales manager at Some Company, had lunch with his neighbor, John, who just happened to be the sales manager at Another Company. All John could talk about was…

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Is Salesforce the Right Solution for You?
Satish Reddy

You have decided to upgrade your CRM system, move it to the cloud or implement one for the first time. Your research has indicated that Salesforce has the best reputation…

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5 Tips for Integrating ERP and CRM
Satish Reddy

Salesforce is a powerful CRM solution — even a cursory review of the basic functionality and the abundance of offerings at the AppExchange prove its potential. However, many enterprises already…

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3 Ways a Leader Can Undermine Cohesion at Work
Satish Reddy

When businesses are scaled up, fragmentation is a natural result. Organizations get divided into “pieces” as they get bigger – unless a leader drives something different by design. To…

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Top 3 Reasons to Employ an Iterative Approach for CRM Rollouts
Satish Reddy

A Tale of Two Companies (With Apologies to Charles Dickens) It was the largest of enterprises; it was the smallest of enterprises. What both companies had in common was…

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How to decide how much data lives in Salesforce?
Satish Reddy

When you decide to implement a Salesforce solution, one of the most important issues you must resolve is how much of your legacy data should be exported — and how you…

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6 Things to Avoid During Data Migration
Satish Reddy

Business these days is in the clouds — data clouds, that is. More and more businesses are abandoning their legacy programs for cloud-based solutions, such as Salesforce.com. In their eagerness…

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9 Best Practices and Strategies for Data Migration
Satish Reddy

In the old days, “data migration” was a straightforward task. If you wanted to go from four-drawer gray file cabinets to five-draw tan ones, you simply lifted the folders from…

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Preparing Your Data for Migration — And Managing it Afterwards
Satish Reddy

It is a scenario that happens all too frequently: A company decides to implement a new software or platform. No matter how many benefits the new implementation can offer, there…

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The 7 Most Common Types of Salesforce Integrations
Satish Reddy

Salesforce is a very versatile and powerful tool that offers a number of ways to integrate data. There is no single solution that is the best for all enterprises; during…

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How to Craft a Business Case for Cleansing Data
Satish Reddy

You know that you have dirty data. You know that there are valid reasons for cleansing it, such as a pending Salesforce implementation. Now all you need is to obtain approval for…

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6 Tips for Scrubbing Your Data Clean
Satish Reddy

In ever-increasing numbers, enterprises are discovering that Salesforce is far more than just a contact database.It is a powerful tool that can assist virtually every department in your organization…

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Cost of Cleansing Data: How Much is Enough?
Satish Reddy

“How much should my organization spend to clean my customer data?” This question arises frequently whenever the subject of data cleansing arises. Cleaning up your data is one of the recommended…

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