Suppose you are the CEO of a thriving enterprise. You have heard a great deal about “going digital” and believe that such a move could benefit your company. After meetin…
Read MoreThe era of big data has brought to light problems that have always existed in data warehouses, such as dirty data, missing fields or duplicate records. Poor-quality data can have…
Read MoreSalesforce is a powerful CRM solution — even a cursory review of the basic functionality and the abundance of offerings at the AppExchange prove its potential. However, many enterprises already…
Read MoreWhen businesses are scaled up, fragmentation is a natural result. Organizations get divided into “pieces” as they get bigger – unless a leader drives something different by design. To…
Read MoreA Tale of Two Companies (With Apologies to Charles Dickens) It was the largest of enterprises; it was the smallest of enterprises. What both companies had in common was…
Read MoreBusiness these days is in the clouds — data clouds, that is. More and more businesses are abandoning their legacy programs for cloud-based solutions, such as Salesforce.com. In their eagerness…
Read MoreIn the old days, “data migration” was a straightforward task. If you wanted to go from four-drawer gray file cabinets to five-draw tan ones, you simply lifted the folders from…
Read MoreIt is a scenario that happens all too frequently: A company decides to implement a new software or platform. No matter how many benefits the new implementation can offer, there…
Read MoreYou know that you have dirty data. You know that there are valid reasons for cleansing it, such as a pending Salesforce implementation. Now all you need is to obtain approval for…
Read MoreIn ever-increasing numbers, enterprises are discovering that Salesforce is far more than just a contact database.It is a powerful tool that can assist virtually every department in your organization…
Read More“How much should my organization spend to clean my customer data?” This question arises frequently whenever the subject of data cleansing arises. Cleaning up your data is one of the recommended…
Read MoreThe era of “big data” is upon us. Emerging technologies give us access to wide range of data that was unavailable even a few years ago. Integrated data sources, migration to…
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